You Only Pay When It Talks

One meter: the outbound call. Incoming calls, unlimited WhatsApp blasts, the AI receptionist, the appointment system and multi-tenant control are all free — on every plan, at every volume.

Subscribe monthly or yearly and take ₹1 off every single call — on any plan, from the first call.
Per Call

The more you call, the less each call costs

No plan fee · minimum 1,000 calls to start · activate instantly in-app

Bronze

Starter

Spark

"Find out what it can do"

₹8/ call
≈ $0.09 · 1,000 – 5,000 calls / month
₹7 / call on subscription
Save ₹5,000 every month
₹40,000 ≈ $455 at a full 5,000 calls
  • 1,000 – 5,000 outbound calls
  • Smart AI script — Hindi & English
  • Live dashboard & call recordings
  • Full transcripts on every call
Launch App

Enter this amount in PhonePe

₹8,000 or more

Scan with PhonePe, then enter the amount in the app.

PayeeAnkit Panicker
UPI ID98068868860@ybl
AmountYou enter it in the app

Enter ₹8,000 or more (1,000 calls) in the app

⭐ Best Value
Silver

Growth

Blaze

"Where most clinics land"

₹7/ call
≈ $0.08 · 5,001 – 15,000 calls / month
₹6 / call on subscription
Save ₹15,000 every month
₹1,05,000 ≈ $1,193 at a full 15,000 calls
  • 5,001 – 15,000 outbound calls
  • Custom & multi-script campaigns
  • Priority calling queue
  • Advanced targeting & retries
Launch App

Enter this amount in PhonePe

₹35,000 or more

Scan with PhonePe, then enter the amount in the app.

PayeeAnkit Panicker
UPI ID98068868860@ybl
AmountYou enter it in the app

Enter ₹35,000 or more (5,000 calls) in the app

Chrome

Scale

Titan

"Cheapest per call we offer"

₹5/ call
≈ $0.06 · 15,001 – 50,000 calls / month
₹4 / call on subscription
Save ₹50,000 every month
₹2,50,000 ≈ $2,841 at a full 50,000 calls
  • 15,001 – 50,000 outbound calls
  • Custom persona & voice cloning
  • Uptime SLA & priority routing
  • Dedicated account manager
Launch App

Enter this amount in PhonePe

₹75,000 or more

Scan with PhonePe, then enter the amount in the app.

PayeeAnkit Panicker
UPI ID98068868860@ybl
AmountYou enter it in the app

Enter ₹75,000 or more (15,000 calls) in the app

USD shown at an indicative rate. All plans bill in INR.

Always Free

Free on every plan, at every volume

Not a trial, not a starter allowance. These are never metered and never appear on your invoice.

📥

Inbound calls

Unlimited, 24/7. Never metered, never capped.

💬

WhatsApp bulk

Unlimited broadcast messages. No per-message fee.

🎙️

AI receptionist

Answers, qualifies and routes every inbound call.

📅

Appointment system

Books, confirms and reminds — end to end.

🏢

Multi-tenant

Run many clients or locations from one panel.

📊

Analytics & recordings

Every call logged, transcribed and searchable.

For Developers

API and MCP, priced separately

Voice is per call. The developer surfaces are not — one is metered per request, the other is a flat subscription.

🔌

REST API & Webhooks

Drive the platform from your own code

Pay as you go pricing

Calls, campaigns, appointments and WhatsApp, all reachable programmatically. Billed per request on top of your call rate — no seat fee, no minimum, nothing to sign.

  • Metered per API request
  • Webhooks & live event stream
  • Go SDK and apex CLI included
Read the API docs
🧩

MCP Server

Hand your workspace to an AI agent

Subscription pricing

Point Claude, or any MCP client, straight at your APEX workspace. Flat monthly subscription per workspace, independent of call volume.

  • Flat monthly per workspace
  • Works with any MCP client
  • Same permissions as your dashboard
Talk to us
For Business

Bigger volume, or your own brand on it

Past 50,000 calls a month, or reselling the platform as your own — both are quoted, not self-serve.

Above 50,000 calls

Past the top plan

Custom pricing

Beyond 50,000 outbound calls a month we quote per campaign — the per-call rate keeps falling as volume climbs.

  • Rate below ₹4 per call
  • Dedicated trunk capacity
  • Guided onboarding & setup
  • Priority support
Get a volume quote

Enterprise & White-Label

Run it at scale, or under your own brand

Custom pricing

License the full multi-tenant platform white-label — your brand, domain, and pricing — with SLAs and custom integrations.

  • White-label brand & domain
  • Multi-tenant client management
  • Custom integrations & API
  • Uptime SLA & dedicated manager
Talk to us

Terms & Details

How billing works

  • One meter: outbound calls. Your rate is set by the volume you actually place that month — call more, and every call gets cheaper.
  • Subscription: a monthly or yearly commitment takes ₹1 off every call, at any volume. Cancel and you simply return to the standard rate.
  • Minimum: campaigns start at 1,000 calls, so the smallest top-up is ₹8,000. Credit does not expire, and there is no plan fee on top of it.

What is never charged

Inbound calls, 24/7. Unlimited WhatsApp bulk messaging. The AI receptionist, the appointment system, multi-tenant management, live dashboard, recordings, transcripts and analytics. None of these are metered at any volume, on any plan.

API & MCP

The REST API is pay-as-you-go, metered per request on top of your call rate — no seat fee and no minimum. The MCP server is a flat monthly subscription per workspace, independent of how many calls you place. The Go SDK, the apex CLI and webhooks carry no separate charge.

Currency & licensing

Every plan bills in INR; USD figures on this page are indicative reference only and move with the exchange rate. White-label licensing runs the full multi-tenant platform under your own brand, domain and pricing — talk to us for volume terms.

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